Learn How to Write Quality SEO Articles
Quality article marketing is all about using the best of articles to get the highest return on your time investment. Now, anyone who has solid writing skills can craft an article that people will read. This is because it is not that hard to do when you are writing on the internet. However, crafting an article that will be ranked by the search engines based upon a particular keyword is totally different. You have to keep in mind tons of different things in order to ensure that your article gets the right kind of attention from the search engines. There is not one reason why you should not respect the very important points of SEO when writing your articles.
Consider Using Long Tail Keywords: You'll have a hard time finding any expert in the field of search engine optimization that won't stress the importance of long tail keyword phrases for better search engine results. Long tail keywords are nothing but an extension of the general keywords that you come across, but are a lot more targeted and specific. The term "dog training," as an example, is broad but when you narrow it down to "how to train your dog in a week" the focus is smaller and the results are stronger. The thing about long keywords like this is that they not only mirror the searches people are performing online but also there is less competition for those exact phrases. The Title is Important For the Rest of the Article: Since the SEO optimized content title is an important part of your article when it comes down to SEO, it's crucial that the title matches with the article. Do not simply write a vague title that doesn't relate to the rest of the article. Use your main keyword in it but at the same time be creative when you're writing it, because it's the first thing your potential visitors will see in the search engine results; if it's not relevant to the article, you may not get a good response.
Pay Attention to Local Niches: If your article is targeting a local niche where the keyword phrase contains the name of a place or a city, try to save the name of the location for the HTML resource box, while you write the article around the general niche. This way you can get maximum exposure in the search engines for even more traffic. It's more important than most people realize to use keywords in certain places within the article.
In conclusion, this article makes it clear that if you want to use article marketing and get the most benefit from it, then you have to know SEO. The more SEO focused your article is, the higher your chances of getting search engine traffic that makes sales.
But this does not mean that you should compromise the quality of your article just for the sake of appeasing the search engines. You should know how to write a balance by concentrating on the search engines and your readers.